FMX · Intrinsic value
Is Fomento Económico Mexicano, S.A.B. de C.V. (FMX) overvalued or undervalued?
Fomento Económico Mexicano, S.A.B. de C.V. (FMX) trades at the delayed market price of $127.78 a share. That price already implies revenue growth of 3.3% a year for 5 years. TickerWorth's fair value is $113.06 a share (priced within our range of $48.12 – $150.06). We do not call it over- or undervalued from inside our range.
Model by Miraaj Patel · generated from market data · Updated Oct 19, 2026 · How these pages are made
Is FMX fairly valued?
- Fair value
- $113.06
- Market price
- $127.78
- Downside to fair value
- 11.5%
- Verdict
- Priced within our range of $48.12 – $150.06
Reverse DCF: Today's price implies revenue growth of 3.3% a year for 5 years; our model assumes 6.6% a year on average over the same horizon.
What is FMX's TickerWorth Score?
Scores higher than almost every company we compare it with
Compared with Consumer Defensive companies in US
Its strongest point: looks cheap on the numbers. Its weakest: profitability is weak.
- Value · 91 of 100
Cheaper than 91% of Consumer Defensive companies in US
- Price vs worth · 40 of 100
- Quality · 40 of 100
More profitable than 40% of Consumer Defensive companies in US
- Financial health · 72 of 100
Financially stronger than 72% of Consumer Defensive companies in US
- Growth · 53 of 100
Growing faster than 53% of Consumer Defensive companies in US
- Momentum · 85 of 100
Outperformed 85% of Consumer Defensive companies in US over the past year
Confidence: High confidence · Scored
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FMX DCF valuation, input by input
TickerWorth's fair value for Fomento Económico Mexicano, S.A.B. de C.V. (FMX) is $113.06 a share, against the delayed market price of $127.78 (priced within our range of $48.12 – $150.06). We do not call it over- or undervalued from inside our range.
Read the full reasoning
It is a model estimate, and every input behind it is sourced below. This is an educational model, not a price target or a recommendation.
One of the lenses behind that blended figure is a discounted-cash-flow model, which on its own values FMX at about $150.06 per share. The rest of this page walks through that DCF — its assumptions, reverse-DCF and discount-rate sensitivity — because it is the auditable anchor of the blend.
The valuation discounts Fomento Económico Mexicano, S.A.B. de C.V.'s projected free cash flows at a weighted-average cost of capital (WACC) of 8.8%, with a long-run terminal growth rate of 2.5%. About 75% of the enterprise value comes from the terminal value — the portion beyond the explicit forecast window — which is typical for a stable, cash-generative business and a reminder that small changes in the discount rate or terminal growth assumption swing the intrinsic value meaningfully.
Running the DCF in reverse — solving for the growth the current price already assumes — the market is implying roughly 3.3% annual revenue growth for FMX. Our base case instead compounds to about 6.6% a year over the same forecast, so the market is pricing in slower growth than our base case. The reverse-DCF is a quick sanity check: it reframes 'is this stock cheap?' as 'do I believe the growth the price requires?' rather than arguing over a single point estimate of fair value.
Sensitivity matters more than any single number. Across a reasonable band of discount-rate assumptions, FMX's modeled DCF value ranges from about $104.69 to $254.71 per share. If that range still sits below today's price, the market is optimistic relative to the model across the whole band; if it brackets the price, the stock is roughly fairly valued on our assumptions. Use the interactive slider to see exactly where your own cost-of-capital view lands.
How to read this page: the DCF fair value is what Fomento Económico Mexicano, S.A.B. de C.V. would be worth if its cash flows grow as modeled and are discounted at the stated WACC. The assumptions table shows every input and its source; the reverse-DCF shows what the market believes; the sensitivity band shows how fragile the answer is. None of this is investment advice — it is a transparent, auditable framework for forming your own view of FMX's intrinsic value. Figures update as new filings and prices come in.
Every input behind FMX's DCF
| Input | Value |
|---|---|
| Base-year revenueLive feed — totalRevenue (TTM) | $47,234,010,000 |
| Base EBIT marginComputed — trailing operatingMargins, held roughly flat | 8.0% |
| Forecast revenue growthESTIMATEAssumption — TickerWorth's 5-year explicit forecast | 9% → 8% → 7% → 5% → 4% |
| Risk-free rateLive feed — US 10-year Treasury yield (^TNX) | 5.1% |
| BetaLive feed — yfinance, 5-year monthly beta vs the S&P 500 (clamped to 0.4–2.5) | 1.00 |
| Terminal growthESTIMATEAssumption — TickerWorth house default 2.5%, held below WACC | 2.5% |
| Diluted sharesLive feed — sharesOutstanding | 341M |
| Market priceLast known price · as of 2026-10-19 20:09 UTC | $127.78 |
Change FMX's assumptions
The discount-rate dial and the editable model
ProChange growth, margin and WACC yourself — Pro (7-day free trial, card required).
What does Fomento Económico Mexicano, S.A.B. de C.V. do?
What does it do?
Fomento Económico Mexicano, S.A.B. de C.V., through its subsidiaries, operates as a franchise bottler of Coca-Cola trademark beverages worldwide. It operates in the Beverages - Brewers industry (Consumer Defensive sector), headquartered in Mexico. The company employs roughly 381,480 people.
How does it make money?
The business turns $872.8B in annual revenue into profit. Out of every $100 of sales, about $8 is left as operating profit (operating margin of 8.0%), after a 41% gross margin on the products/services it sells. After all costs, taxes and interest, 3.6% of revenue becomes bottom-line net profit.
Is it financially healthy?
Financially it looks mixed: carries modest debt (0.8× equity), can just cover its short-term bills (1.1× current ratio), and is currently profitable.
Who at FMX filed insider trades?
| Date | Insider | Relationship | What happened | Value | Filing |
|---|---|---|---|---|---|
| KAHN MICHAEL DAVID | Director | Open-market buy | $248,073.00 | Form 4 for KAHN MICHAEL DAVID (opens sec.gov in a new tab) | |
| Spas Montesinos Constantino | Americas & Mobility Division | Open-market sale | $92,620.76 | Form 4 for Spas Montesinos Constantino (opens sec.gov in a new tab) | |
| garza garza Alfonso | Director | Open-market sale | $585,307.78 | Form 4 for garza garza Alfonso (opens sec.gov in a new tab) | |
| garza garza Alfonso | Director | Open-market sale | $577,725.59 | Form 4 for garza garza Alfonso (opens sec.gov in a new tab) | |
| garza garza Alfonso | Director | Open-market sale | $578,970.71 | Form 4 for garza garza Alfonso (opens sec.gov in a new tab) | |
| garza garza Alfonso | Director | Open-market sale | $564,536.72 | Form 4 for garza garza Alfonso (opens sec.gov in a new tab) |
A disclosure, not a signal to trade. Source: SEC EDGAR (Form 4). Older filings and the 90-day buying-and-selling read are part of Pro. See plans
Common questions
What is FMX's intrinsic value?
TickerWorth's blended fair value for Fomento Económico Mexicano, S.A.B. de C.V. (FMX) is $113.06 per share, versus a market price of $127.78 (priced within our range of $48.12 – $150.06).
Is FMX overvalued or undervalued?
Priced within our range of $48.12 – $150.06 at $127.78. We don't call FMX overvalued or undervalued from a range. This is an educational estimate, not advice.
What discount rate is used for FMX?
A WACC of 8.8% and a terminal growth rate of 2.5%.
Is Fomento Económico Mexicano, S.A.B. de C.V. stock undervalued?
TickerWorth's fair value for Fomento Económico Mexicano, S.A.B. de C.V. (FMX) is $113.06 against a market price of $127.78. Our read: Priced within our range of $48.12 – $150.06. This is a model estimate, not investment advice.
Fomento Económico Mexicano, S.A.B. de C.V. (FMX) DCF valuation and fair value
Our fair value for Fomento Económico Mexicano, S.A.B. de C.V. (FMX) is $113.06, built on a 8.8% discount rate (WACC) and 2.5% terminal growth. It blends our discounted-cash-flow model with other valuation lenses. Every assumption is listed on this page with its source.
What growth is priced into Fomento Económico Mexicano, S.A.B. de C.V. stock?
Today's price implies revenue growth of 3.3% a year for 5 years; our model assumes 6.6% a year on average over the same horizon. This is a reverse DCF: it holds our cash-flow model's other inputs and solves for the revenue growth that makes the model equal today's price of $127.78. A model estimate, not investment advice.
Fomento Económico Mexicano, S.A.B. de C.V. (FMX) insider trading
The most recent insider filing (SEC Form 4) for Fomento Económico Mexicano, S.A.B. de C.V. (FMX): KAHN MICHAEL DAVID, Director, open-market buy on 2026-08-11. The latest filings are listed on this page. A disclosure, not a signal to trade.
Not investment advice. TickerWorth Score is a model output.
Educational tool. Every output reflects the assumptions shown — not a prediction and not investment advice. TickerWorth is not a licensed investment adviser, and these figures are estimates from public filings and market data that can be wrong.