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PINS · Intrinsic value

Is Pinterest, Inc. (PINS) overvalued or undervalued?

Pinterest, Inc. (PINS) trades at the delayed market price of $21.91 a share. That price already implies revenue growth of more than 25%/yr. TickerWorth's fair value is $37.35 a share (priced within our range of $20.73 – $44.47). We do not call it over- or undervalued from inside our range. It is a model estimate; every input is sourced below.

Model by · generated from market data · Updated Oct 19, 2026 · How these pages are made

Is PINS fairly valued?

Fair value
$37.35
Market price
$21.91
Upside to fair value
+70.5%
Verdict
Priced within our range of $20.73 – $44.47
Price as of · Prices are delayed.
Fair value against the delayed market price: Priced within our range of $20.73 – $44.47.

Reverse DCF, on our cash-flow model rather than the fair value above: Today's price implies revenue growth of more than 25%/yr. Above about 25% a year the reverse-DCF stops being informative. It solves for revenue growth alone — holding margins, capital intensity and the forecast horizon fixed — so a price well above our cash-flow model's value has nowhere to go but growth, and the solver returns a rate the model can't reconcile. Read it as "the price implies growth we can't justify", not as a forecast.

What is PINS's TickerWorth Score?

B62/100

Scores higher than most companies we compare it with

Compared with Communication Services companies in US

Its strongest point: trades below our estimate of what it's worth. Its weakest: looks expensive on the numbers.

  • Value · 31 of 100

    Cheaper than 31% of Communication Services companies in US

  • Price vs worth · 100 of 100
  • Quality · 43 of 100

    More profitable than 43% of Communication Services companies in US

  • Financial health · 76 of 100

    Financially stronger than 76% of Communication Services companies in US

  • Growth · 85 of 100

    Growing faster than 85% of Communication Services companies in US

  • Momentum · 60 of 100

    Outperformed 60% of Communication Services companies in US over the past year

Confidence: Medium confidence · Scored

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PINS DCF valuation, input by input

TickerWorth's fair value for Pinterest, Inc. (PINS) is $37.35 a share, against the delayed market price of $21.91 (priced within our range of $20.73 – $44.47). We do not call it over- or undervalued from inside our range. It is a model estimate, and every input behind it is sourced below.

Read the full reasoning

For this company that blend leans on peer multiples: our discounted-cash-flow model understates a business growing this fast, so read the gap as how the market prices it against comparable companies, not as a finding on cash flow. This is an educational model, not a price target or a recommendation.

The valuation discounts Pinterest, Inc.'s projected free cash flows at a weighted-average cost of capital (WACC) of 9.2%, with a long-run terminal growth rate of 2.5%. About 55% of the enterprise value comes from the terminal value — the portion beyond the explicit forecast window — which is typical for a stable, cash-generative business and a reminder that small changes in the discount rate or terminal growth assumption swing the intrinsic value meaningfully.

Running the DCF in reverse — solving for the growth the current price already assumes — PINS would need sustained revenue growth of more than 25%/yr to justify today's price, against about 13.3% a year compounded in our base case. We don't quote a precise figure here, because past about 25% a year the reverse-DCF stops being informative: it solves for revenue growth alone, holding margins, capital intensity and the forecast horizon fixed, so a price well above our fair value has nowhere to go but growth. The honest reading is that the price implies growth this model can't reconcile — not that we forecast it.

Sensitivity matters more than any single number. Across a reasonable band of discount-rate assumptions, PINS's modeled DCF value ranges from about $3.39 to $5.85 per share. If that range still sits below today's price, the market is optimistic relative to the model across the whole band; if it brackets the price, the stock is roughly fairly valued on our assumptions. Use the interactive slider to see exactly where your own cost-of-capital view lands.

How to read this page: the DCF fair value is what Pinterest, Inc. would be worth if its cash flows grow as modeled and are discounted at the stated WACC. The assumptions table shows every input and its source; the reverse-DCF shows what the market believes; the sensitivity band shows how fragile the answer is. None of this is investment advice — it is a transparent, auditable framework for forming your own view of PINS's intrinsic value. Figures update as new filings and prices come in.

Every input behind PINS's DCF

InputValue
Base-year revenueLive feed — totalRevenue (TTM)$4,555,720,000
Base EBIT marginComputed — trailing operatingMargins, held roughly flat2.0%
Forecast revenue growthESTIMATEAssumption — TickerWorth's 5-year explicit forecast23% → 18% → 14% → 9% → 4%
Risk-free rateLive feed — US 10-year Treasury yield (^TNX)5.3%
BetaLive feed — yfinance, 5-year monthly beta vs the S&P 500 (clamped to 0.4–2.5)0.90
Terminal growthESTIMATEAssumption — TickerWorth house default 2.5%, held below WACC2.5%
Diluted sharesLive feed — sharesOutstanding560M
Market priceDelayed quote · as of 2026-10-19 13:15 UTC$21.91

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What does Pinterest, Inc. do?

What does it do?

Pinterest, Inc. operates as a visual search and discovery platform in the United States, Canada, Europe, and internationally. It operates in the Internet Content & Information industry (Communication Services sector), headquartered in United States. The company employs roughly 5,116 people.

How does it make money?

The business turns $4.6B in annual revenue into profit. Out of every $100 of sales, about $0 is left as operating profit (operating margin of -3.5%), after a 79% gross margin on the products/services it sells. After all costs, taxes and interest, 5.5% of revenue becomes bottom-line net profit.

Is it financially healthy?

Financially it looks solid: carries modest debt (0.4× equity), comfortably covers its short-term bills (3.8× current ratio), and is currently profitable.

Who at PINS filed insider trades?

Recent insider filings for Pinterest, Inc.
DateInsiderRelationshipWhat happenedValueFiling
Silbermann BenjaminDirector, 10% ownerConversion—Form 4 for Silbermann Benjamin (opens sec.gov in a new tab)
Silbermann BenjaminDirector, 10% ownerOpen-market sale$1,032,365.63Form 4 for Silbermann Benjamin (opens sec.gov in a new tab)
Silbermann BenjaminDirector, 10% ownerConversion—Form 4 for Silbermann Benjamin (opens sec.gov in a new tab)
Silbermann BenjaminDirector, 10% ownerOpen-market sale$1,010,400.00Form 4 for Silbermann Benjamin (opens sec.gov in a new tab)
Silbermann BenjaminDirector, 10% ownerConversion—Form 4 for Silbermann Benjamin (opens sec.gov in a new tab)
Silbermann BenjaminDirector, 10% ownerOpen-market sale$940,790.63Form 4 for Silbermann Benjamin (opens sec.gov in a new tab)

A disclosure, not a signal to trade. Source: SEC EDGAR (Form 4). Older filings and the 90-day buying-and-selling read are part of Pro. See plans

Common questions

  • What is PINS's intrinsic value?

    TickerWorth's blended fair value for Pinterest, Inc. (PINS) is $37.35 per share, versus a market price of $21.91 (priced within our range of $20.73 – $44.47).

  • Is PINS overvalued or undervalued?

    Priced within our range of $20.73 – $44.47 at $21.91. We don't call PINS overvalued or undervalued from a range. This is an educational estimate, not advice.

  • What discount rate is used for PINS?

    A WACC of 9.2% and a terminal growth rate of 2.5%.

  • Is Pinterest stock undervalued?

    TickerWorth's fair value for Pinterest, Inc. (PINS) is $37.35 against a market price of $21.91. Our read: Priced within our range of $20.73 – $44.47. This is a model estimate, not investment advice.

  • Pinterest (PINS) DCF valuation and fair value

    Our fair value for Pinterest, Inc. (PINS) is $37.35, built on a 9.2% discount rate (WACC) and 2.5% terminal growth. It blends our discounted-cash-flow model with other valuation lenses. Every assumption is listed on this page with its source.

  • What growth is priced into Pinterest stock?

    Today's price implies revenue growth of more than 25%/yr. Above about 25% a year the reverse-DCF stops being informative. It solves for revenue growth alone — holding margins, capital intensity and the forecast horizon fixed — so a price well above our cash-flow model's value has nowhere to go but growth, and the solver returns a rate the model can't reconcile. Read it as "the price implies growth we can't justify", not as a forecast. This is a reverse DCF: it holds our cash-flow model's other inputs and solves for the revenue growth that makes the model equal today's price of $21.91. A model estimate, not investment advice.

  • Pinterest (PINS) insider trading

    The most recent insider filing (SEC Form 4) for Pinterest, Inc. (PINS): Silbermann Benjamin, Director, 10% owner, conversion on 2026-10-14. The latest filings are listed on this page. A disclosure, not a signal to trade.

Not investment advice. TickerWorth Score is a model output.

Educational tool. Every output reflects the assumptions shown — not a prediction and not investment advice. TickerWorth is not a licensed investment adviser, and these figures are estimates from public filings and market data that can be wrong.